Category Archives: crisis

Tevez and the RIP Fergie sign: PR Fail or just a bit of Banter?

Manchester City Football Club was forced to issue an apology to Manchester United manager Alex Ferguson today. This was following the Man City victory parade, that saw City striker Carlos Tevez brandish a sign that read ‘RIP Fergie,’ a reference … Continue reading

Posted in crisis, Ethics, prfail, Social Media | Tagged , , , , | 2 Comments

Madeleine photo used to advertise Portugal holiday

I can think of few worse PR gaffes for a travel company. To advertise a break in Portugal, using the face of missing toddler Madeleine McCann, is a monumental cock-up. That it was advertising a £20 coupon for said holiday … Continue reading

Posted in crisis, Ethics, prfail | Tagged , | 2 Comments